Johanna Öst

Fifth Avenue windows, 1942

Posted Mar 7, 2012 at 11:27 CET in Fashion.

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I love this LIFE photo set of Fifth Avenue window displays from October 1942, photographed by Alfred Eisenstaedt. The outfits of both mannequins and shoppers are incredibly elegant.

The captions are the original ones from the LIFE archive.

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Two elegantly dressed women standing on corner of Fifth Avenue and 58th Street across from mannequins in the window of Bergdorf Goodman.

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Shopper looking at selection of chocolates in elegant Fifth Avenue candy store.

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Pedestrians in midtown seen through window of Fifth Avenue department store.

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Two elegantly dressed women standing on sidewalk of Fifth Avenue across from mannequin in the window of Saks department store.

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Two elegantly dressed women window shopping outside of Bergdorf Goodman.